Summary
From our Head Office to the shop floor and everywhere in between our primary goal is to create and deliver a fantastic customer journey for everyone who shops at Lidl.
With over 7,000 colleagues across our stores, warehouses and offices in Ireland and Northern Ireland we are a big and ambitious team. We know our people are our greatest asset and our success is down to the commitment and dedication of our team.
We are looking for an enthusiastic, pro-active and agile media expert to lead media planning and buying at Lidl Ireland and Northern Ireland. This role has breadth from strategy to implementation; responsible for setting channel strategy, managing and optimising the media mix of brand and trade campaigns, as well as the budget controlling of the media department.
What you'll do
- Driving media strategy at Lidl Ireland and Northern Ireland, working with our agencies and internal stakeholders to develop effective media strategy, media implementation and media buying.
- Develop and maintain key working relationships with internal and external stakeholders and representing media in senior meetings up to board level and international teams.
- Actively maintaining contacts and relationships with media owners and industry stakeholders.
- Lead optimisation of media plans and improve efficiencies, working with internal teams, media agency, creative agencies and auditing.
- Effective monitoring and reporting for national and international stakeholders.
- Manage substantial budget planning and controlling across all paid channels.
- Responsible for media compliance and media related legislations.
- Operational oversight of the Media team, allocation of team resources and management of timelines.
- Responsible for the development and motivation of team members.
What you'll need
- Extensive experience in media planning, preferably with a media agency background or fast-paced client-side role.
- Strong knowledge and experience working on ATL and BTL channels, specifically TV and Online.
- Minimum 3 years’ experience in closely related field.
- Exposure onboarding new agencies/clients and managing a tendering process is an advantage.
- Excellent interpersonal skills with the ability to communicate and influence effectively up to board level.
- Experience of managing and allocating significant budgets and monitoring return on investment.
- Capability to balance both short- and long-term priorities, multi-tasking and handling conflicting deadlines.
- Proactive, inquisitive nature with an unwavering eye for detail.
What you'll receive
Through our salary system, we ensure pay equality across all positions at Lidl
- €74,000 rising to €97,000 after 4 years
- Company car (optional)
- 25 days holidays per annum
- Private employee medical insurance
- Company pension after six months of service
- Flexible start and finish times
- Initial training and on-going development from an experienced team member
- Individuals recognised as high performing will be invited to join our Leadership Academy as part of your on-going development
- Excellent opportunities for career progression
- Dynamic work environment
- Modern office facility with free parking
- On-site gym and canteen
- Up to 2 days remote working per week
- Mobile and broadband discounts with Three network
Lidl is an equal opportunities employer. If you have any particular requirements, we will ensure any reasonable accommodations are implemented as part of the recruitment and selection process. We value diversity and inclusion in our workplace and want to ensure that all applicants have the same opportunity regardless of gender, civil status, family status, sexual orientation, age, disability, race, religious belief, political opinion or membership of the traveller community.